The Manuals
Practical guides for navigating the complexities of career progression and leadership
Why Download a Manual?
What they are
A growing library of practical guides for managers and leaders, each one focused on a single skill or situation most people just have to muddle through alone.
Written by Emily Ford, drawing on 26 years in B2B tech sales (including four as a Senior Manager at Google) and her work as a qualified Co-Active Coach.
Who they’re for
New and experienced managers, team leads, and anyone responsible for leading people or working towards a role in leadership - especially if you have found yourself in situations you don’t know how to navigate or you know you want to improve in.
What you’ll get
Each manual gives you a clear framework, real examples drawn from actual leadership situations, and space to apply it to your own. No theory for theory's sake, just practical tools you can use the next time.
New manuals are added monthly, each tackling a different leadership challenge.
Address a specific challenge quickly and on your own
Practical, honest guides which address specific career or leadership challenges. Download the title focusing where you want to develop, and work through it at your own pace.
How We Can Work Together
Go deeper in 1:1 coaching with me
1:1 coaching and real world mentoring, personalised to you, your career and your bigger picture. These sessions are structured to transform your mindset and you will leave the recommended programme with a tangible plan you can execute on.